The first Southern Living store in the nation opened in November, 2016 at 3064 Howard Ave. in The Market Common. The shop features a “Celebrate the South” theme and features unique Southern products. This evening was our first chance to visit, and I LOVE this store!

We talked with Wilda Roark and Karen Jewell, the two lovely Southern ladies who manage the store. Wilda told us their next Southern Living store would be in Charleston, and a 3rd is planned for Savannah.

Welcome to Myrtle Beach, Southern Living! Glad you're here!